5th edition2025
The competition goes regional
Held in Essaouira from 25 to 29 November 2025, the 5th edition focused on how groups holding distinctive signs of origin and quality (PDO-PGI) are organised, and their role in promoting olive oil as a local speciality.
Organised by the Provincial Association of Olive Producers of Essaouira with the Regional Directorate of Agriculture of Marrakech-Safi, the INRA regional centre, the olive interprofession and the DPA of Essaouira, it closed at the Bab Marrakech cultural centre. The jury was chaired by Mr Abderraouf El Antari.
- 100 Moroccan and 12 foreign participants, including from Tunisia and Jordan.
- Excellence medal for the Tiout Chiadma cooperative, a participant since the 1st edition; a medal for the Khaloussa cooperative.
- A producers’ association from Kelâa des Sraghna awarded in category 2 (Moroccan varieties with a designation of origin).
- International talks, including IRTA (Catalonia) on its olive oil experimental kitchen and a presentation on olive growing in Saudi Arabia.
- TV coverage by 2M (“Khir Lbilad”), Al Aoula and the Tamazight channel.
